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Unedited Feed from the Crunchyroll panel at Anime-Expo 2010. Transcription: bayoab Note: ( ) is usually commenting on the panel and was not said. 11:01:13 <bay|AX|CR> (CR panel at 11am, not listed on schedule) 11:01:13 <bay|AX|CR> (CR is here and a few press people are here right now) 11:01:13 <bay|AX|CR> away we go? 11:02:23 <bay|AX|CR> Crunchyroll.com The official source for anime & drama AX2010 powerpoint 11:02:25 <bay|AX|CR> thanks for joining us 11:03:10 <bay|AX|CR> Okay, well... This is the Cr industry panel 11:03:17 <bay|AX|CR> we're going to make it interactive, really quickly through a few slides 11:03:25 <bay|AX|CR> show you guys what we've been working on the past few months as well as some announcements 11:03:30 <bay|AX|CR> as well as what we're working on 11:03:35 <bay|AX|CR> feel free to ask questions 11:03:43 <bay|AX|CR> for those who aren't familiar with CR 11:03:47 <bay|AX|CR> we are the future of anime 11:03:55 <bay|AX|CR> we take the latest anime fro japan and stream it 11:04:06 <bay|AX|CR> we don't just stream it, we bring it to every place the fans watch 11:04:18 <bay|AX|CR> we're really a technology company, our player powers the anime experience on other sites as well 11:04:24 <bay|AX|CR> such as cbs and some gaming sites 11:04:28 <bay|AX|CR> we stream the videos there as well 11:04:35 <bay|AX|CR> you can watch it on a number of devices, iphone, android, etc 11:04:45 <bay|AX|CR> ppt has an image of one video many places 11:04:51 <bay|AX|CR> what we offer, within 1 hour after japan tv 11:04:57 <bay|AX|CR> 480p and 720p HD 11:05:01 <bay|AX|CR> watch on iphone and ipad 11:05:05 <bay|AX|CR> 6mil unique and growing 11:05:09 <bay|AX|CR> hottest titles: bleach, naruto 11:05:23 <bay|AX|CR> anime: anywhere, anytime 11:05:32 <bay|AX|CR> what does that mean, you can watch with advertising or you can watch with subscriptions 11:05:38 <bay|AX|CR> all the content is free... 11:05:43 <bay|AX|CR> people who subscribe can watch without ads 11:06:09 <bay|AX|CR> you can access our content on a number of different consoles, affiliates, settop boxes, etc 11:06:13 <bay|AX|CR> that's really our plan 11:06:19 <bay|AX|CR> we want to bring anime to everywhere the users are 11:06:25 <bay|AX|CR> let me go into detail about what you can watch 11:06:38 <bay|AX|CR> apple devices: watch on iphone/itouch, ipad 11:06:43 <bay|AX|CR> streams over wifi, 3g support mid-july 11:06:58 <bay|AX|CR> you can now take your anime experience on the go 11:07:04 <bay|AX|CR> and you can access most of the content on the site on the devices 11:07:06 <bay|AX|CR> android and mobile 11:07:08 <bay|AX|CR> watch from android phones 11:07:16 <bay|AX|CR> official adoble launch partner for mobile flash 11:07:23 <bay|AX|CR> mobile: http://m.crunchyroll.com 11:07:46 <bay|AX|CR> on android phones that support flash 11:07:54 <bay|AX|CR> tv experience, something we developing, few more announcements coming 11:07:58 <bay|AX|CR> boxee app available 11:08:03 <bay|AX|CR> console announcement coming soon 11:08:09 <bay|AX|CR> set-top/tv support coming 11:08:19 <bay|AX|CR> our website works perfectly fine on the ps3 right now 11:08:27 <bay|AX|CR> we have additional announcements coming 11:08:30 <bay|AX|CR> social gaming 11:08:45 <bay|AX|CR> this is an area that has been hot the past few years, we take anime and related brands and building games around it 11:09:04 <bay|AX|CR> we discovered that by building games, they tend to watch more 11:09:12 <bay|AX|CR> every few hours, you can go on facebook and click around and level up your naruto character and watch a few eps 11:09:27 <bay|AX|CR> one of the exciting partnerships that we recently announced is the last airbender 11:09:36 <bay|AX|CR> we're working with paramount to make a social media experience for the movie 11:09:50 <bay|AX|CR> reach over 1m monthly active users on facebook 11:09:58 <bay|AX|CR> shinji's deal of the day 11:10:02 <bay|AX|CR> launched about a month ago and it's been successful 11:10:14 <bay|AX|CR> was meant to be a 2-3 week try but we'll probably keep it going 11:10:20 <bay|AX|CR> this is like a woot 11:10:26 <bay|AX|CR> some deals are only us and some are worldwide 11:10:37 <bay|AX|CR> half of our 6mil users are in the US 11:10:41 <bay|AX|CR> so we want worldwide 11:10:50 <bay|AX|CR> we are looking for merchants and are happy to promote their projects 11:10:52 <bay|AX|CR> title announcements 11:10:56 <bay|AX|CR> recently started bleach simulcast 11:11:09 <bay|AX|CR> bleach is currently simulcast at 2:30am pst on tuesdays 11:11:18 <bay|AX|CR> the interesting thing about this one is that it was actually a very grass roots movement 11:11:34 <bay|AX|CR> we were discussing with jp licensors about it and they were enthusiastic but it needed an extra push 11:11:48 <bay|AX|CR> so we got our users to contribute to an online petition to show how much our fans want it 11:11:59 <bay|AX|CR> that's really what pushed it over the edge 11:12:26 <bay|AX|CR> summer title announcements next week.... on the site 11:12:34 <bay|AX|CR> timing right now is a early 11:12:41 <bay|AX|CR> so check on CR or see the press releases 11:12:54 <bay|AX|CR> financials, 30-40% growth quarter on quarter 11:12:58 <bay|AX|CR> first break even month in may 11:13:03 <bay|AX|CR> share over half of revenue with licensors 11:13:43 <bay|AX|CR> digital manga initiative 11:14:02 <bay|AX|CR> this is something we haven't official announced so you'll see a pr announce tomorrow 11:14:07 <bay|AX|CR> Bitway became a strategic investor 11:14:18 <bay|AX|CR> subsidiary of toppan printing 11:14:30 <bay|AX|CR> our previous strategic investor was tv tokyo... 11:14:35 <bay|AX|CR> but bitway is a little different... 11:14:48 <bay|AX|CR> toppan is the largest publishing company int he world, they are the one who publish and print physical manga in japan 11:15:07 <bay|AX|CR> they are the sole provider in japan of digital manga and have partnerships with every single publisher 11:15:16 <bay|AX|CR> they distribute over 25000 titles in japan 11:15:22 <bay|AX|CR> internationalization initiative 11:15:31 <bay|AX|CR> this is something that we've been putting a lot of resources towards... 11:15:57 <bay|AX|CR> the goal is to localize the CR concept in a number of languages 11:15:54 <bay|AX|CR> platform is localization ready 11:16:03 <bay|AX|CR> you can go into whatever language you want to go into 11:16:15 <bay|AX|CR> after you have been approved 11:16:21 <bay|AX|CR> want to work together, contact us 11:16:24 <bay|AX|CR> questions... 11:16:47 <bay|AX|CR> expansion into latin america? trying to expand into it.. 11:16:52 <bay|AX|CR> korean dramas are available 11:17:05 <bay|AX|CR> q; for the digital manga.. is that going to be ad based or is it going to be on a title by title basis 11:17:28 <bay|AX|CR> a; that's one of the more interesting questions, about what kind of model it's going to be... while i can't give a direct answer.. it will be something familiar to the US audience 11:17:49 <bay|AX|CR> like for example, in japan, it's on cellphones, but we want to make sure it would appeal to the majority audience and make sure it's something they can afford 11:17:54 <bay|AX|CR> q: mobile apps too? 11:18:03 <bay|AX|CR> a: look into it 11:18:50 <bay|AX|CR> (question that i can't keep up with about the huge drop in simulcasts and about costs involved in subtitling) 11:19:10 <bay|AX|CR> a: we try to get every title that is economically feasible 11:19:10 <bay|AX|CR> our goal is to get 100% of all anime 11:19:25 <bay|AX|CR> q: do you have to pay more for licensing if you karaoke openings? 11:19:49 <bay|AX|CR> a: a lot of people ask about it.. it's more of a licensing approvals issue... i could give a list of reasons.... even though it's something we want to bring 11:19:55 <bay|AX|CR> one is that it's the original artist that has to approve 11:20:05 <bay|AX|CR> if you are talking about karaoke type animation, the actual animation has to be approved 11:20:19 <bay|AX|CR> there is actually a lot of difficulty in getting those approvals 11:20:33 <bay|AX|CR> it's actually quite difficult to do for every song out there 11:22:07 <bay|AX|CR> q: bleach... you started at 267... the back episodes coming? 11:22:43 <bay|AX|CR> a: we're working on it...there are multiple parties involved.... 11:23:17 <bay|AX|CR> (missed something because of a net fail, question was about what was free vs pay) 11:23:25 <bay|AX|CR> question about coming to roku.... 11:23:43 <bay|AX|CR> basically it requires a bunch of special work.... 11:23:59 <bay|AX|CR> q: serious crackdown on fansubs and pirates in the coming months? 11:24:10 <bay|AX|CR> a: i've heard there is that digital manga initiative against piracy... 11:24:20 <bay|AX|CR> i wouldn't be surprised if it was the same for anime but i don't know anything personally 11:24:38 <bay|AX|CR> q: how long has the manga initiative been in development? 11:24:39 <bay|AX|CR> a: for a while 11:25:55 <bay|AX|CR> contest coming.... 11:27:20 <bay|AX|CR> thanks for coming 11:27:22 <bay|AX|CR> end |
Notes: None |